about us
With headquarters in the heart of Dublin city and teams across the US and UK, FUEL is a multi award-winning global leader in brand experience, employee experience, and content creation.
Over the past 15 years, we’ve delivered hundreds of standout projects. But without question, the most ambitious, most relentless, and most defining one has been FUEL itself. Building this agency has been our ultimate creative project: shaping a place that doesn’t just execute excellence, but lives it. We do this by championing people, tuning into passions, and obsessing over how great work gets made.
We don’t just produce world-class events; we build them from the inside out, as creators, curators, and owners. From Europe’s largest outdoor wellness festival to landmark moments with DCC; shutting down Grafton Street; staging artists atop of the Guinness Storehouse and bringing the great Roman Empire to Smithfield; we’ve made bold ideas real.

enduring connections that entertain, engage and inspire.
Our values
We’re here for those organisations that don’t just want to talk to people.
We’re here for those who want to entertain, engage and inspire them.
Magic happens when the audience feels empowered, immersed and awed. That boost of dopamine that makes every person feel great, and lingers long after the event.
Together, we ignite the imagination, embrace the butterflies and forge lasting connections.
600+
EXPERIENCES & EVENTS
55
CITIES WORLDWIDE
65+
INTERNATIONAL AND NATIONAL AWARDS WON FOR EXCELLENCE IN EVENTS
70+
STRONG & PASSIONATE TEAM WITH DIVERSE EXPERTISE AND CREATIVITY
2
OF IRELAND’S LARGEST SUMMER FESTIVALS, WELLFEST & KALEIDOSCOPE
#1
EXPERIENCE AND EVENTS AGENCY IN IRELAND
Our values
we love people
Relationships are central to creating experiences. We love and respect our clients, audiences and communities.

WE DELIVER EXCELLENCE
Magic happens when we’re present in every big and small detail, every step of the way. We have no stone unturned.

WE STAND PROUD
Our pride in each other is as important as our pride in our work.

WE CHAMPION CHANGE
Change is good. In technology, in diversity and in sustainability.
We FUEL it!

We Act Sustainably
It’s not just a talking point. We're committed to operating more responsibly, and creating greener solutions, for our planet, our people and our events



































